120% 
Growth in Non-branded Organic Clicks Year-over-year
80% 
Increase in Organic Revenue Year-over-year
1st Page
Ranking Achieved Across All Core RC Battery Categories
Increase From 1,500 to 3,100+ Keywords Ranking in Search Results
The Challenge
RCBattery.com, a top provider of high-quality lithium polymer (LiPo) batteries for RC applications, faced significant hurdles in growing its organic customer base.
The company had a strong loyal customer following but struggled to attract new users through organic search channels due to limited visibility for non-branded keywords.
Despite previous SEO efforts, they were unable to achieve sustainable results, leaving them reliant on existing customers and paid campaigns for revenue growth.
Our Solution
Comprehensive Site Audit and Technical SEO Fixes
We conducted an in-depth audit of RCBattery.com, identifying issues such as slow page speed, indexing problems, and missing schema markup. Addressing these enhanced the site’s crawlability and search engine indexing.
Targeted Content Strategy for Non-Branded Keywords
We developed a content strategy to capture high-intent, non-branded searches. This included optimised category pages (e.g., drone, car, and plane batteries) and detailed product guides, increasing authority and attracting diverse traffic.
Mobile Optimisation and Enhanced User Experience
We implemented a mobile-first redesign for key landing pages, improving layout, navigation, and the checkout process. This led to better engagement and lower bounce rates.
Strategic Backlink Building and Competitor Analysis
We secured high-quality backlinks from RC and hobbyist websites through targeted outreach. Competitor analysis identified content gaps and new keyword opportunities, enhancing our SEO strategy.
Conversion-Focused On-Page Optimisation
We refined meta tags, headings, and content on product pages to align with user intent. Improved call-to-action buttons and compelling product descriptions enhanced user engagement and boosted conversions.
Results
Our strategic approach delivered outstanding results for RCBattery.com. The website saw a significant expansion in keyword visibility, growing from 1,500 to over 3,100 ranked keywords. Non-branded organic clicks surged by 120% year-over-year, reducing the company’s reliance on existing loyal customers and paid traffic. With first-page rankings across key RC battery categories, RCBattery.com experienced an 80% increase in organic revenue, directly impacting the bottom line. The improvements in site speed, mobile experience, and content authority established a strong foundation for sustained organic growth.
Through a tailored and comprehensive SEO strategy, Make My Website transformed RCBattery.com’s digital presence, driving substantial organic growth and attracting a steady stream of new customers. By focusing on technical optimization, content relevance, and targeted outreach, we were able to position RCBattery.com as a leader in the RC battery market, delivering long-term value and measurable results.
